Recently, the 2025 China (Dalian) International Clothing and Textile Expo was held in Dalian, Liaoning Province. This year's Clothing Expo, with the theme of "Fashion & Technology", has gathered global industry resources, making the clothing and textile industry the focus of public attention for a time.
The garment and textile industry is one of the important industries in China's national economy. It plays a very significant role in promoting national economic development, increasing residents' income and solving employment problems. Because it combines multiple features such as basic necessities and ordinary consumer goods, it is related to the improvement of people's quality of life and is also closely associated with the revitalization of the consumer market and the transformation and upgrading of industries.
China's annual output of clothing exceeds 70 billion pieces, which can provide about 8.75 pieces of clothing for each person in the world. The total export value of textile and clothing has remained above 300 billion US dollars for five consecutive years. In addition to the growth in volume, in recent years, the clothing industry has focused on industrial transformation and upgrading, kinetic energy conversion and high-quality development, continuously enhancing the fashion experience and meeting consumer demands. It is currently in a critical period of leapfrog development.
During this process, the problems faced by the clothing industry, such as insufficient independent research and development innovation capabilities, low technological content, insufficient brand recognition, and the need to improve the green level, urgently need to be solved. We should take multiple measures to promote innovation, branding and green development in the clothing industry.
Enhance the level of creative design Innovation is the primary driving force for development, and this "key variable" is being transformed into the "maximum increment" for high-quality development. To cultivate demonstration enterprises of technological innovation in the garment industry, more specialized, refined, distinctive and innovative enterprises should emerge in the industry, and garment industrial parks should be built to aggregate and stimulate new vitality. Strengthen original design to solve the problem of product homogeneity. Guide textile and garment enterprises to enhance the digitalization level of R&D and design, and promote the integrated innovation of design. Guide the industry's R&D and design to be more personalized and fashionable, better meeting consumers' demands.
Brand management should be more professional. Guide clothing enterprises to develop high-quality products with independent intellectual property rights and strong market competitiveness, and strengthen the construction of self-owned brands through quality improvement. Support qualified clothing enterprises to carry out digital and intelligent transformation, strengthen brand building and enhance brand grade. In light of the operational characteristics of the clothing brand market, it is encouraged that clothing enterprises enhance professional management and corporate governance, and pay attention to the deep integration of technological content and cultural connotation of products. Strengthen the promotion and publicity of the brand. By participating in domestic and international characteristic exhibitions and making use of model characteristic pedestrian streets (business districts), community life outlets, etc., increase the promotion and publicity of self-owned brands.
Aim at high added value and low energy consumption targets. Green development is an important measure to practice ecological civilization and an inevitable choice to promote new industrialization. Encourage garment enterprises to adopt green and advanced processes, achieve the integration of industrial Internet and green textile processes, and create more green factories. Promote and apply energy conservation and emission reduction technologies to enhance the level of clean production. Promote the low-carbonization of the industrial structure of the garment and textile industry, the cleanliness of the production process, and the efficient utilization of energy and resources. Taking clothing enterprises as the main body of construction, and with green parks, green factories, green supply chains, green products and green services as the main contents, a low-carbon and circular green manufacturing system is constructed to continuously improve the level of green manufacturing.
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