The 2025 Harbin Asian Winter Games will open today. With the help of the event, the popularity of overseas ice and snow sports has soared again, so that many Ningbo enterprises have tasted the sweetness.
On the eve of the Spring Festival, the salesman of Ningbo Peak Outdoor Clothing Co., Ltd. had no intention of having a holiday, just because of the influx of orders from overseas customers. "We analyze customer segmentation needs, from materials to processes continue to update and upgrade, to ensure international reputation and competitiveness, last year outdoor clothing exports increased by more than 20%." Mr. Chen, business manager of Peak outdoor apparel, said that the peak season for ski wear exports is from October to March each year, and this year is expected to be busier, and the factory is ready to quickly resume production after the Spring Festival holiday.
Outdoor snow and ice sporting goods are popular, and home fitness sporting goods have also been "fire". Ningbo Tofan Sports Technology Co., Ltd. accurately focused on the foreign family fitness market, and doubled its sales in 2024.
Lin Yangbo, head of the company, said that according to the fitness needs of different groups, the company has designed and developed a variety of home fitness racks, which occupy a small area and have complete functions, and the orders placed by overseas customers this year far exceed the same period last year.
Ningbo Youhe Sports Goods Co., Ltd. focuses on the production of badminton for competition, and its sales increase by nearly 30% in 2024. "With the iteration of production technology, our production line has gradually transformed to full automation, and the products have shown strong stability in the aspects of durability and accuracy. The factory's order production period this year has been scheduled to June." Friends and sports director Chen Jiaqi said.
According to Ningbo Customs statistics, in 2024, Ningbo exported sports goods and equipment 8.32 billion yuan, an increase of 25.1%.
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